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Holland & Barrett – direct mail catalogue

We used our digital print and direct mail expertise for the health food retailer.

As well as having an extensive high street network Holland & Barrett also send out a monthly direct mail catalogue featuring products, offers and other promotions.

To improve performance and reduce cost we combined our print management, retail and point of sale expertise to introduce more efficient formats and paginations. We also used our postal management know-how to allow faster, cheaper delivery too.