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Yours – insert campaign for the plus size fashion brand

We co-ordinated a highly effective piece of brand work for this leading high street retailer.

Working with the fashion brand Yours we printed inserts for a targeted campaign using high profile titles like the Daily Mail Weekend magazine, Take a Break, Prima, TV Choice and BBC Good Food.

With a split test and many regional variations it was a complicated project in terms of stock management, logistics and delivery but our targeting and attention to detail ensured that excellent results were achieved.